Staying Connected Even When You’re Apart
Admittedly, this whole social distancing thing is tough on everyone. Having a rather gregarious personality, I love face-to-face meetings with clients at Buddy Brew or sharing wins with my team during happy hour at Park & Rec. These get-togethers energize and connect me to the people I work with as well as to those we […]
Adaptability is Key to Productivity During Current Crisis
Many company leaders have been uncertain how to respond to their clients during these uncertain times. Realistic positivity has always been an integral part of my mantra, even when, during the challenges faced in the 2007-2009 recession, I decided to venture out on my own and launch Marketing Direction. Fortunately, a very wise man, my […]
Do You Know What Your Customers Are Saying About You?
So, it’s almost the weekend and you want to try out a new restaurant for dinner. But, you’re a little hesitant to try a new one in South Tampa you know just opened because you don’t know much about it. How is the service? Is the food good? What about pricing and value? If this […]
Enewsletter – January 2020
Take a look at our January 2020 enewsletter here.
Marketing Automation Shouldn’t Sacrifice the Personal Touch
Look at you, you savvy marketer! You’ve taken advantage of the tools available and automated your personalized marketing program. Now, prospects are consistently hearing from you without you even touching a button. There’s just one problem: your messaging reads like a conversation with a robot. ‘I’d like to add you to my professional network on […]
Build Your Brand With Social Commerce
Whether you post occasionally, hashtag regularly or tweet like a banshee you’ve undoubtedly experienced some form of social commerce. Perhaps while watching a news video on YouTube you saw an ad for running shoes and clicked the link. Maybe your Facebook page garnered a lot of likes to a recent animal video you shared. Or, […]
Marketing Direction Celebrates 10th Anniversary
A newly designed logo marks the beginning of the company’s 2nd decade St. Petersburg, Fla. – March 11, 2019 – Marketing Direction is celebrating its 10th anniversary this year – no small feat for a marketing company! President and Founder Christy Vogel took a huge risk by founding the company in 2009 in the […]
Client News: McCormick Stevenson Celebrates 20th Anniversary
Clearwater, FL – January 30, 2019 – McCormick Stevenson Corporation of Clearwater, Florida is celebrating 20 years of success delivering mechanically rugged solutions for Aerospace, Defense and Homeland Security. Over the last two decades McCormick Stevenson has grown from the dynamic duo of Melissa and Noel McCormick to a 39-person team with continued growth planned […]
Marketing Direction’s President and Founder Pays it Forward at Camp CEO
St. Petersburg, FL – January 24, 2019 – Marketing Direction’s President and Founder, Christy Vogel, recently participated in the Girl Scouts West Central Florida (GSWCF) Professional Leadership Weekend. The GSWCF Camp CEO programs connect Girl Scouts of high school age with accomplished female business leaders. Vogel has a soft spot for both mentoring and the […]
