Tampa, FL (June 17, 2015) Marketing Direction President & CEO Christy Vogel was
appointed as a judge for the 30th annual Florida Home Builders Sales & Marketing Council’s 2015 EXCEL Awards. The Excel Awards honors those builders, commercial contractors, craftsmen, Realtors®, onsite salespeople, public relations professionals, associates/suppliers,
media and advertising professionals who make major contributions to the residential homebuilding and commercial construction industry through superior, innovative and creative sales and marketing. Excel Award recipients will be recognized at the Excel Awards Luncheon through a multimedia presentation.
“Judging the Excel Awards is a great learning opportunity to be able to see what other talented
agencies in Florida are doing for the homebuilding industry. Sometimes as marketers, we get so
busy with the daytoday activities that we forget to make time to see what other agencies are
doing,” said Vogel.
The Excel Awards program is affiliated with the Florida Home Builders Association (FHBA) and
the Southeast Building Conference (SEBC), one of two regional trade shows recognized by the
National Association of Home Builders (NAHB). The 2015 Excel Awards will be presented
during the 2015 SEBC on July 17, 2015 at the Rosen Centre Hotel in Orlando. Learn more at
www.excelawards.com.
About Marketing Direction
Marketing Direction provides parttime marketing executives to CEOs who can’t justify the
expense of a fulltime marketing executive. They provide their clients with a senior level
marketing consultant who acts as a key member of their clients’ executive team for up to two
days a week. Marketing Direction also provides interim marketing executives for those companies that have a need for a temporary VP of Marketing. Marketing Direction provides complete marketing resources, from research and strategy to marketing plans, advertising, media buying, direct mail, and public relations support for both online and traditional marketing campaigns. Among the firm’s services are direct marketing, website design, search engine marketing, social media, creating and implementing webinars and workshops and developing sponsorship and partnership opportunities for its clients. For more information visit www.marketingdirection.com or call 888.495.4441.
About The Florida Home Builders Association (FHBA)
The Florida Home Builders Association (FHBA) is one of the most dynamic trade organizations
of its kind in America. Affiliated with the National Association of Home Builders (NAHB) and 26 local/regional home builders associations around the state, FHBA enjoys a legacy of success spanning 65 years. At its core, FHBA is about advocacy and its legislative, legal and political initiatives have worked together to create the best possible economic and regulatory environment for our members to succeed. Learn more at http://www.fhba.com.
